Common Planner
K–12 Standards

Travel West Virginia

Other West Virginia CTE sets

Tourism Product Knowledge

  • 1

    General hospitality and tourism technical skills.7663.1

    1. 1

      Apply marketing strategies and techniques within a hospitality and tourism context.7663.1.1

    2. 2

      Apply customer service techniques in a hospitality and tourism context.7663.1.2

    3. 3

      Identify elements of geography and climate that affect the hospitality and tourism industry.7663.1.3

  • 2

    Academic foundations.7663.2

    1. 1

      Apply reading skills in a hospitality and tourism career environment. 7663.2.1

    2. 2

      Apply writing skills in a hospitality and tourism career environment.7663.2.2

    3. 3

      Apply mathematical skills in a hospitality and tourism career environment.7663.2.3

    4. 4

      Apply knowledge of economics in a hospitality and tourism career environment. 7663.2.4

  • 3

    Ethics and legal responsibilities.7663.3

    1. 1

      Apply appropriate laws, regulations, industry standards to hospitality and tourism situations.7663.3.1

    2. 2

      Identify ethical issues and demonstrate ethical behavior in hospitality and tourism situations.7663.3.2

    3. 3

      Locate, organize, reference written information to communicate with coworkers and clients.7663.3.3

    4. 4

      Develop and deliver formal and informal presentations using media to engage and inform diverse audiences.7663.3.4

    5. 5

      Apply listening skills; interpret verbal and nonverbal behaviors to communicate with coworkers and clients.7663.3.5

    6. 6

      Interpret and use tables, charts, and figures.7663.3.6

  • 4

    Communications.7663.4

    1. 1

      Locate, organize, reference written information to communicate with coworkers and clients.7663.4.1

    2. 2

      Develop and deliver formal and informal presentations using media to engage and inform diverse audiences.7663.4.2

    3. 3

      Apply listening skills; interpret verbal and nonverbal behaviors to communicate with coworkers and clients.7663.4.3

    4. 4

      Interpret and use tables, charts, and figures.7663.4.4

  • 5

    Information technology applications. 7663.5

    1. 1

      Use word processing, presentation, and email applications to prepare communications.7663.5.1

    2. 2

      Use spreadsheet and database applications to manage and communicate data and information.7663.5.2

  • 6

    Problem solving, critical thinking, and decision making.7663.6

    1. 1

      Use problem solving/critical thinking to locate information about problems and determine causes.7663.6.1

    2. 2

      Use problem solving/critical thinking; determine root causes of problems; evaluate solutions.7663.6.2

  • 7

    Leadership and teamwork.7663.7

    1. 1

      Exhibit leadership qualities to improve the quality of work and the work environment. 7663.7.1

    2. 2

      Work effectively in a team environment to improve the quality of work and the work environment. 7663.7.2

  • 8

    Employability and career development. 7663.8

    1. 1

      Demonstrate employability skills related to a career in hospitality and tourism.7663.8.1

    2. 2

      Pursue career development skills to advance in hospitality and tourism careers.7663.8.2

    3. 3

      Develop a presentation about a career option in hospitality in West Virginia (WV Only).7663.8.3

Geographical Exploration 

  • 9

    Impact of tourism in West Virginia.7663.9

    1. 1

      Interpret data regarding tourism in West Virginia. 7663.9.1

    2. 2

      Categorize types of tourism available in West Virginia.7663.9.2

    3. 3

      Research West Virginia’s infrastructure and its importance in developing tourism in West Virginia.7663.9.3

  • 10

    Pride in the state of West Virginia.7663.10

    1. 1

      Research the effectiveness to slogans the promote West Virginia.7663.10.1

    2. 2

      Propose strategies to increase a positive view of West Virginia. 7663.10.2

  • 11

    West Virginia’s economic, physical, social, and cultural landscape.7663.11

    1. 1

      Locate the nine tourist regions of West Virginia on a map.7663.11.1

    2. 2

      Locate ten places of cultural significance in West Virginia.7663.11.2

    3. 3

      Locate ten places of economic significance in West Virginia that are nature based related to Parks, Recreation and Tourism. 7663.11.3

    4. 4

      Locate ten places of recreational interest in West Virginia that are man-made in each of the tourism regions. 7663.11.4

    5. 5

      Categorize historical/geographic places of interest in each of the tourism regions.7663.11.5

    6. 6

      Categorize historical places of interest by time period in each of the tourism regions.7663.11.6

  • 12

    Economic opportunities in the regions of West Virginia. 7663.12

    1. 1

      Chart the strengths and weaknesses of each of the tourist regions.7663.12.1

    2. 2

      Categorize the industries and products that are most important to West Virginia’s economy.7663.12.2

    3. 3

      Evaluate the economic impact of special events such as fairs, festivals, etc.7663.12.3

    4. 4

      Examine how an increase or decrease in tourism affects businesses.7663.12.4

    5. 5

      Evaluate the importance of natural and historical preservation versus economic progress.7663.12.5

  • 13

    Role of business innovation in West Virginia tourism.7663.13

    1. 1

      Evaluate information from a variety of sources to assess marketing needs for the local tourism region.7663.13.1

    2. 2

      Formulate a marketing strategy in digital and social networking for a new hospitality or tourism business in the local region.7663.13.2

    3. 3

      Prepare a summary of a business idea in tourism.7663.13.3

    4. 4

      Defend a need for a business idea in tourism.7663.13.4

    5. 5

      Relate the business to the current infrastructure.7663.13.5

    6. 6

      Create a facility design of a tourism business idea.7663.13.6

    7. 7

      Prepare advertising element for the business idea.7663.13.7

    8. 8

      Prepare a presentation about the business idea.7663.13.8

Frequently asked questions

What grade levels do these standards cover?
Grade 9, Grade 10, Grade 11, and Grade 12
Where can I read the official document?
7663 - Travel West Virginia

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